{"id":280103,"date":"2023-12-01T15:56:26","date_gmt":"2023-12-01T15:56:26","guid":{"rendered":"https:\/\/wyzowl.com\/?p=280103"},"modified":"2026-01-20T08:57:17","modified_gmt":"2026-01-20T08:57:17","slug":"motion-graphics-videos","status":"publish","type":"post","link":"https:\/\/wyzowl.com\/motion-graphics-videos\/","title":{"rendered":"22 of the Best Motion Graphics Videos Ever"},"content":{"rendered":"<div id=\"bsf_rt_marker\"><\/div>\n<p class=\"wp-block-paragraph\">Motion graphics are where design, animation, and storytelling collide And, when they\u2019re done right, the results can be unforgettable.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">From beautifully crafted brand films to data-driven explainers and jaw-dropping title sequences, the best motion graphics videos don\u2019t just look good\u2026 they <em>move<\/em> people. They inspire, educate, entertain, and set new creative standards for the industry.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this list, we\u2019ve curated <strong>22 of the best motion graphics videos ever made<\/strong>. Each example showcases outstanding visual design, smart animation choices, and creative storytelling that pushes the boundaries of what motion graphics can achieve.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Whether you\u2019re looking for inspiration, researching creative trends, or just love great animation, these videos are guaranteed to spark ideas and raise your creative bar.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"What_are_motion_graphics\"><\/span>What are motion graphics?<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Before we take a look at some of the greatest motion graphics videos ever, let\u2019s review what makes motion graphics different from <a href=\"https:\/\/wyzowl.com\/types-of-video\/\">other types of video<\/a>. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Motion graphics is essentially moving graphic design, often with text as a key component. Motion graphics can be used in videos \u2013 like the ones we review below \u2013 or it can add movement and excitement to a website, moving logo (like this <a href=\"https:\/\/lh5.googleusercontent.com\/0jN15puzN7unbDuhb3eIUKMm6TPXEbVSyFXv9QvCm3EimkweYhaTNVCoZkPwdpsS0TGrLU_X1v6d0zZRT-lYsn8EBdJdfrlISApkLiIGpoO3ucjvVKpvQjT7KOTdJes0AnkToYsE\">pulsating mark<\/a> from Shazam), social media post (like <a href=\"https:\/\/www.instagram.com\/p\/Bq7qNw5laVA\/\">this great example<\/a> from Oreo\u2019s Instagram), mobile app, or other piece of digital content.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As you can see, brands use motion graphics to amp up their marketing mojo in all kinds of applications. Layer on music and great copy and you\u2019ve got a killer piece of video content to enhance your marketing efforts.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"22_awesome_motion_graphics_examples\"><\/span>22 awesome motion graphics examples<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Without further ado, let\u2019s get to it! Here are 22 of our favourite motion graphics videos from brands that show the vast potential of this video technique.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"1_When_You_Say_Youre_a_Swimmer_Eli_Guillou\"><\/span>1. When You Say You\u2019re a Swimmer (Eli Guillou)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"When You Say You&#039;re a Swimmer\" src=\"https:\/\/player.vimeo.com\/video\/141259537?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">At the core, this video is fairly simple. It features text overlays and basic shapes on top of simple backgrounds \u2013 but just a few seconds in you can feel that this video packs a punch. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Full of nearly tangible energy, this piece is a beautiful example of how motion graphics, <a href=\"https:\/\/wyzowl.com\/free-sound-effects-sites\/\">sound effects<\/a>, and voiceover can work together to create a powerful feeling that grabs viewers\u2019 attention and doesn\u2019t let go. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This inspiration is a great reminder that motion graphics videos don\u2019t have to be complicated; sometimes the simplest ideas make the biggest impact.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"2_One_Pearson_English\"><\/span>2. One (Pearson English)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Pearson English: &#039;One&#039;\" src=\"https:\/\/player.vimeo.com\/video\/100546265?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This video by the world\u2019s largest education company is a great example of how <a href=\"https:\/\/wyzowl.com\/motion-graphics-company\/\">animated motion graphics<\/a> can create informative and interesting explainer videos. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For many companies, especially service and <a href=\"https:\/\/wyzowl.com\/it-explainer-videos\/\">software companies<\/a> without physical products, <a href=\"https:\/\/wyzowl.com\/explainer-videos\/\">explainer videos are about showing processes<\/a> \u2013 a difficult task when using live action footage. Motion graphics removes those difficulties and opens up the possibility of putting anything on screen. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This video is straightforward, easy to follow, and fun to watch. We give it two thumbs up.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"3_Google_Cloud_IoT_Solutions_Google\"><\/span>3. Google Cloud IoT Solutions (Google)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Google Cloud IoT Solutions\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/3NYfoJO2LTI?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Speaking of concepts that are hard to communicate visually, this video from Google tackles a highly intangible concept \u2013 data collection, distribution, and storage \u2013 using a combination of traditional graphics, movement, and abstract shapes. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This motion graphics style has been a cornerstone in Google\u2019s videos in the past, and we can see why: while it\u2019s simple and easy to understand, it\u2019s simultaneously mesmerising.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"4_Mayweather_Vs_Pacquiao_Wyzowl\"><\/span>4. Mayweather Vs Pacquiao (Wyzowl)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Mayweather Vs Pacquiao: Who Will Be The Pound For Pound King?\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/rXGO8xeQK9k?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This <a href=\"https:\/\/wyzowl.com\/animated-video\/\">animated motion graphics video<\/a> we made before the Floyd &#8220;Money&#8221; Mayweather and Manny &#8220;Pacman&#8221; Pacquiao fight packs a punch. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As you watch, notice how the fun and funky graphics style pairs perfectly with the announcer-like voiceover and triumphant music. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s a great example of how these various video components can come together to create a harmonious energy that gets viewers excited.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"5_First_Step_ChildLine\"><\/span>5. First Step (ChildLine)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"CHILDLINE &quot;FIRST STEP&quot;\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/cqdVEZuTZtg?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">More a work of moving art than a piece of marketing content, this video tackles a heavy subject: sexual abuse. Notice how this video uses slow-moving visuals and sound (and sometimes silence) to create a serious, even sombre tone. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While it\u2019s easy to associate animated motion graphics with fun and cheerful subject matters, this video proves that it can be equally profound when applied to tough topics.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"6_Industry_40_Deufol\"><\/span>6. Industry 4.0 (Deufol)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Deufol \u2014 Industry 4.0\" src=\"https:\/\/player.vimeo.com\/video\/138548635?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Describing the next industrial revolution sounds like a tall order, but Deufol makes understanding it a piece of cake in this motion graphics video. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While the graphics are impressive, notice how this video puts copy front-and-centre. They use a strong voiceover to communicate about a complex topic and gracefully weave in their solution; meanwhile, motion graphics add visual interest to keep viewers entertained. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This video is a great example of how important copy can be in delivering your message via video.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"7_MLS_Playoff_2017_ESPN\"><\/span>7. MLS Playoff 2017 (ESPN)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"ESPN MLS Playoff 2017\" src=\"https:\/\/player.vimeo.com\/video\/241560296?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">While motion graphics videos can be completely animated, they don\u2019t have to be. You can combine live action footage and motion graphics to create a unique animation style, just like ESPN did in this <a href=\"https:\/\/wyzowl.com\/promotional-video-production\/\">promotional video production<\/a> for the 2017 Major League Soccer playoffs. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Watch this video once, and then go back and rewatch it to check out how incredibly detailed and deliberate it is. The level of attention to design excellence at 0:11 and 0:24, and the perfectly timed movement of text graphics throughout the piece make this video not just a promo, but a thrilling work of art that could get even non-soccer fans\u2019 blood pumping.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"8_Sugar_of_the_Day_Tien-Min_Liao\"><\/span>8. Sugar of the Day (Tien-Min Liao)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Sugar of the day\" src=\"https:\/\/player.vimeo.com\/video\/55245853?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">While voiceover can be a compelling part of a motion graphics video, sometimes it\u2019s better to let the visuals do all of the work. That\u2019s the case with this video, which shows how much sugar the average person eats in a day (<em>spoiler alert: it\u2019s more than you think<\/em>). <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This video combines <a href=\"https:\/\/wyzowl.com\/live-action-video-production\/\">simple live action footage<\/a> with motion graphics overlays to tell a sugary story and drop some serious nutritional knowledge. While it might be enough to make you think twice about grabbing a glass of water instead of a juice, it\u2019s certainly enough to get your creative juices flowing.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"9_Just_Gentle_Cooking_Beech_Nut\"><\/span>9. Just Gentle Cooking (Beech Nut)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Beech Nut &quot;Just Gentle Cooking&quot;\" src=\"https:\/\/player.vimeo.com\/video\/105699952?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This video turns a kitchen counter into a produce production line, telling the story of how Beech Nut sources and processes their ingredients, and building confidence in their consumers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"> The <a href=\"https:\/\/wyzowl.com\/food-drink-video-production\/\">food is the star of the video<\/a>, and it communicates brand messages and key differentiators along the way.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Our favourite part is their unique illustration style, which reinforces Beech Nut\u2019s simple, homemade, farm-to-table approach.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"10_Stuxnet_Anatomy_of_a_Computer_Virus_Patrick_Clair\"><\/span>10. Stuxnet: Anatomy of a Computer Virus (Patrick Clair)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Stuxnet: Anatomy of a Computer Virus (Motion Graphics)\" width=\"1080\" height=\"608\" src=\"https:\/\/www.youtube.com\/embed\/NoudToe1Ums?feature=oembed\"  allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Ever wonder how computer viruses work? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Wonder no more. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This motion graphics video breaks down a seemingly complicated topic and makes it easy to understand. Its editorial-style graphics tell the story via a moving infographic filled with statistics, text, and visual data representations. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This video shows a more scientific approach to motion graphics, and we can\u2019t get enough of it.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"11_Live_Fearless_Blue_Cross_Blue_Shield\"><\/span>11. Live Fearless (Blue Cross Blue Shield)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"FEP - Blue Cross and Blue Shield\" src=\"https:\/\/player.vimeo.com\/video\/137255233?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Another infographic-heavy piece, this video from Blue Cross Blue Shield uses a more fun vibe (cue the upbeat pop music in the background) to celebrate the company\u2019s 30th birthday. The fact that this video is not just informative but also fun to watch is the cherry on the cake. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Consider whether you have something to celebrate at your company, and whether motion graphics is the right medium to share your milestone.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"12_The_Deep_Web_Explained_by_Keanu_Reeves_Duncan_Elms\"><\/span>12. The Deep Web Explained by Keanu Reeves (Duncan Elms)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The Deep Web Explained by Keanu Reeves\" src=\"https:\/\/player.vimeo.com\/video\/124777509?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">If you want to create a compelling video, it helps to have a movie star involved \u2013 but this video shines regardless of its Hollywood voiceover. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">While Keanu Reeves explains the deep web and its origins, high-contrast motion graphics create a technical, dark, even eerie vibe. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s one of only a few videos in this post that shows the true range of emotions you can evoke with motion graphics, and that\u2019s exactly why it earned a spot on our list.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"13_The_ABC_of_Architects\"><\/span>13. The ABC of Architects<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The ABC of Architects\" src=\"https:\/\/player.vimeo.com\/video\/56974716?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This video condenses a world of architectural achievement into a single, stunning motion graphics piece. The ABC of Architects is a chronicle of some of the most influential architects around the globe and their best-known work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Sure, this video could have been more like a slideshow of photos of each building \u2013 but when you see just how captivating these intricate illustrations are, you\u2019ll rest assured these creators selected the perfect media for this piece.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"14_That_One_Time_What_Made_Mark_Webber_Lose_his_Cool_Red_Bull\"><\/span>14. That One Time: What Made Mark Webber Lose his Cool (Red Bull)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Red Bull - That One Time: What Made Mark Webber Lose his Cool (2015)\" src=\"https:\/\/player.vimeo.com\/video\/132751451?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Red Bull brings their A-game in this video narrative. While professional racing driver Mark Webber tells the story of that one time his dad left his laptop at the airport \u2013 a story so alarming that it would have you on the edge of your seat even if it was just an audio clip \u2013 Red Bull adds quick-moving graphics designed using their branded style to add another layer of interest. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">As you watch, consider how you could turn a simple interview or audio clip into a multimedia piece like this one.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"15_Active_and_50_Pfizer_and_The_New_York_Times\"><\/span>15. Active and 50+ (Pfizer and The New York Times)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-21-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Pfizer - Active and 50+ \/ The New York Times\" src=\"https:\/\/player.vimeo.com\/video\/195814240?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"452\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Who knew bacteria could be so fun? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This video from The New York Times uses bright colours, lively motion, and light music to elevate a topic that would otherwise be a bummer: pneumococcal pneumonia. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Just reading those words is daunting enough, so this video\u2019s creators had a task in front of them when they were challenged with promoting a vaccine for an infection most people can\u2019t even pronounce. But they rose to the challenge and made disease prevention informative, easy to understand, and even fun to watch.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"16_Google_For_Education_Google\"><\/span>16. Google For Education (Google)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Google For Education\" src=\"https:\/\/player.vimeo.com\/video\/92186505?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Google deserves a second spot on our list because of their elegant video promoting Google for Education. The video promotes the company\u2019s IT and digital services, but more so focuses on the benefits of selecting Google as your service provider. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Like a few other allstars on our list, it does all of this without voiceover, relying solely on animated motion graphics to tell the story. And like Google always does, they set the standard for video excellence yet again.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"17_Fable_Charles_Schwab\"><\/span>17. Fable (Charles Schwab)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Schwab &quot;Fable&quot;\" src=\"https:\/\/player.vimeo.com\/video\/133626479?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Some brands use motion graphics to tap into their <a href=\"https:\/\/wyzowl.com\/emotional-marketing\/\">emotional side<\/a> and build a deeper relationship with their viewers, just like Charles Schwab does in this motion graphics video. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A heartwarming story about perseverance and the power of the human spirit, it\u2019s evidence of how you can use video to tell a tale about the human experience everyone can connect to.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"18_108_Years_of_Herman_Miller_in_108_Seconds_Herman_Miller\"><\/span>18. 108 Years of Herman Miller in 108 Seconds (Herman Miller)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"108 years of Herman Miller in 108 seconds\" src=\"https:\/\/player.vimeo.com\/video\/70437049?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Herman Miller uses a modern illustration style and colour palette that matches the brand\u2019s infamous aesthetic to tell the 108-year history of the company in this video. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The video was created to launch WHY Magazine, the furniture designer\u2019s digital content platform, and does so beautifully while building brand value along the way.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"19_Welcome_to_Humancare_Seton\"><\/span>19. Welcome to Humancare (Seton)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Seton \u2013 Welcome to Humancare\" src=\"https:\/\/player.vimeo.com\/video\/103869690?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">This video says it all in their first line: even the word healthcare \u201cdoesn\u2019t exactly make you feel all warm and fuzzy.\u201d To stand out amongst the competition, Seton launched a marketing campaign focused on providing \u201chumancare,\u201d an approach to healthcare that puts people at the centre. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This campaign video perfectly sums up the concept and frames Seton as a people-first brand, all in under a minute.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For more examples from the healthcare industry, head over to our <a href=\"https:\/\/wyzowl.com\/healthcare-video-production\/\">healthcare videos<\/a> page.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"20_Introducing_the_Reddit_Mobile_App_Reddit\"><\/span>20. Introducing the Reddit Mobile App (Reddit)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Introducing the Reddit Mobile App\" src=\"https:\/\/player.vimeo.com\/video\/161938826?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Animated motion graphics are a great tool for explainer videos, like this one for Reddit\u2019s mobile app. The video explains the product and its features in a way that\u2019s more engaging (and more fun) than simple screenshots. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They incorporate product screens to show the app in action, but rely on motion graphics to build excitement with colourful illustrations.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"21_The_Rise_of_Bitcoin_Duncan_Elms\"><\/span>21. The Rise of Bitcoin (Duncan Elms)<span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"The Rise of Bitcoin\" src=\"https:\/\/player.vimeo.com\/video\/110874487?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Having a hard time wrapping your head around cryptocurrency? <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Take a look at this explainer video that overviews the concept in just two minutes. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">On top of explaining a convoluted idea that has people around the world scratching their heads, this <a href=\"https:\/\/wyzowl.com\/educational-video-production\/\">video educates<\/a> viewers with stunning visuals. The futuristic nature of <a href=\"https:\/\/wyzowl.com\/best-cryptocurrency-videos\/\">Bitcoin<\/a> is perfectly translated into a cutting-edge illustration style in this video about the rise of this new form of currency. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It\u2019s a great example of how motion graphics styling can create a very specific visual tone to reinforce a video\u2019s message.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"22_Poppulo\"><\/span>22. Poppulo <span class=\"ez-toc-section-end\"><\/span><\/h3>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-vimeo wp-block-embed-vimeo wp-embed-aspect-16-9 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Poppulo - Communication Goals and KPIs\" src=\"https:\/\/player.vimeo.com\/video\/1043462600?dnt=1&amp;app_id=122963\" width=\"1080\" height=\"608\" frameborder=\"0\" allow=\"autoplay; fullscreen; picture-in-picture; clipboard-write; encrypted-media; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\"><\/iframe>\n<\/div><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Perhaps one of the biggest perks of motion graphics videos is their flexibility. When you watch this video that we made for <a href=\"https:\/\/www.poppulo.com\/\">Poppulo<\/a>, imagine all the different places it could be used \u2013 on the company\u2019s website, in a paid digital ad campaign, on screen at a trade show booth, or to kick off a public speaking event. <\/p>\n\n\n\n<p class=\"wp-block-paragraph\">When you produce a motion graphics piece, you can oftentimes squeeze a lot of juice out a single lemon \u2013 a big benefit to companies that want to maximise their marketing budgets.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\"><span class=\"ez-toc-section\" id=\"Final_thoughts\"><\/span>Final thoughts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">As you start thinking of how to incorporate motion graphics into your <a href=\"https:\/\/wyzowl.com\/video-marketing-strategy\/\">video marketing strategy<\/a>, keep in mind the three best practices we learned from the brands above:<\/p>\n\n\n\n<ol class=\"wp-block-list\">\n<li><strong>Make your motion graphics work for your brand:<\/strong> The variety of motion graphics examples included in this post alone shows just how versatile this form of video can be. When adopting it to fit your brand, be sure to select an illustration style, colour palette, and motion technique that fit into your established brand identity.<\/li>\n\n\n\n<li><strong>Leverage motion graphics when live action footage won&#8217;t cut it:<\/strong> Some subjects are too difficult to explain with live video. When you need to make a complex concept simple in just a few minutes, consider bringing your idea to life with motion graphics.<\/li>\n\n\n\n<li><strong>Let your mind out of its box:<\/strong> Motion graphics doesn\u2019t have to be reserved for <a href=\"https:\/\/wyzowl.com\/commercial-video-production\/\">commercials<\/a> or other traditional video media. Pair motion graphics with an audio interview, use it to tell your brand story, and leverage it in a marketing campaign to explore all the creative possibilities of this powerful video technique.<\/li>\n<\/ol>\n\n\n\n<p class=\"wp-block-paragraph\">If your mind is swarming with ideas from all this animation inspiration, why stop here? Check out \u201c<a href=\"https:\/\/wyzowl.com\/types-of-animation\/\">11 Types of Animation Styles<\/a>\u201d. You can also visit our <a href=\"https:\/\/wyzowl.com\/motion-graphics-company\/\">motion graphics studio<\/a> page for information on how we can create beautiful motion graphics for your brand.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Brands use motion graphics videos to amp up their marketing campaigns in all kinds of ways. We&#8217;ve hand-picked some of the best examples ever.<\/p>\n","protected":false},"author":12,"featured_media":283093,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_wpcom_ai_launchpad_first_post":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false,"_links_to":"","_links_to_target":""},"categories":[99],"tags":[56],"class_list":["post-280103","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-explain","tag-type-animated-videos"],"jetpack_featured_media_url":"https:\/\/i0.wp.com\/wyzowl.com\/wp-content\/uploads\/2019\/03\/22-of-the-Best-Motion-Graphics-Videos-Ever.png?fit=1000%2C500&quality=80&ssl=1","jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/posts\/280103","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/comments?post=280103"}],"version-history":[{"count":4,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/posts\/280103\/revisions"}],"predecessor-version":[{"id":300757,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/posts\/280103\/revisions\/300757"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/media\/283093"}],"wp:attachment":[{"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/media?parent=280103"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/categories?post=280103"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/wyzowl.com\/wp-json\/wp\/v2\/tags?post=280103"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}