{"id":283482,"date":"2023-11-28T15:17:43","date_gmt":"2023-11-28T15:17:43","guid":{"rendered":"https:\/\/wyzowl.com\/?p=283482"},"modified":"2026-01-21T10:58:47","modified_gmt":"2026-01-21T10:58:47","slug":"user-onboarding","status":"publish","type":"post","link":"https:\/\/wyzowl.com\/user-onboarding\/","title":{"rendered":"20 Best User Onboarding Examples We’ve Ever Seen"},"content":{"rendered":"
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Have you ever downloaded an app or piece of software and thought\u2026 now what?!<\/p>\n\n\n\n

In all likelihood, you’ve fallen victim to a lousy (or nonexistent) user onboarding strategy.<\/p>\n\n\n\n

<\/span>What is user onboarding?<\/span><\/h2>\n\n\n\n

User onboarding is the process of introducing a new user to your product or service.<\/p>\n\n\n\n

It includes everything from first contact to becoming a power user. A great user onboarding process will help new users understand your product, how it works, and – crucially – how to get maximum value out of it.<\/p>\n\n\n\n

It’s absolutely essential for any company that wants to provide a great user experience – and it can make the difference between a satisfied customer and a frustrated one.<\/p>\n\n\n\n

But far too often, onboarding falls short of what customers expect from businesses. In fact, over 90% of customers<\/strong> feel that the companies they buy from could \u2018do better<\/em>‘ when it comes to onboarding<\/a>.<\/p>\n\n\n\n

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We believe it should be easy to start using a new app, product, or service \u2013 not difficult. <\/p>\n\n\n\n

When user onboarding is difficult \u2013 or simply doesn’t exist at all –<\/em> you may click around a little bit and try your best, but there’s also a huge chance you’re going to go back to the drawing board and try an alternative. That’s just human nature.<\/p>\n\n\n\n

According to new data, 86% of people say they’d be more likely to stay loyal to a business that <\/strong>invests in onboarding content<\/strong><\/a> that welcomes and educates them after they’ve bought.<\/p>\n\n\n\n

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<\/span>The value of a great user onboarding experience<\/span><\/h2>\n\n\n\n

So why is good user onboarding important? There are many benefits that come from having a great user onboarding process. When done right, it can result in increased user engagement<\/a>, satisfaction, and conversions. It can also lead to better user retention rates and lower customer churn.<\/p>\n\n\n\n

A well-designed user onboarding process can help new customers get the most out of your product or service, and it can also encourage them to keep using it in the long run. By understanding the needs and goals of your users, you can create user onboarding experiences that meets their needs and helps them achieve their goals.<\/p>\n\n\n\n

So, with that in mind, we’re going to take a look at some of the best user onboarding examples we could find, to find out why they’re so great and how you can emulate their success for your own product or service. <\/p>\n\n\n\n

<\/span>20 of the best user onboarding examples<\/strong><\/span><\/h2>\n\n\n\n

<\/span>1. MHA MacIntyre Hudson<\/strong> <\/span><\/h3>\n\n\n\n

Great onboarding sets customer expectations straight off that bat. And this video from MHA MacIntyre Hudson does just that by explaining to users exactly<\/em> what to expect when they contact the company for auditing services: <\/p>\n\n\n\n

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